Bell Equipment Blog

MacQueen Equipment Acquires Bell Equipment

March 17, 2021

Lake Orion, Mich.– MacQueen Equipment, LLC, a Rotunda Capital Partners portfolio company, has acquired Bell Equipment. With this acquisition, MacQueen Equipment has expanded their environmental equipment dealership network to Michigan and Ohio.

The combined company will create the largest environmental equipment dealer in the Midwest, now covering a six-state territory: Iowa, Michigan, Minnesota, Nebraska, Ohio and Wisconsin.

Additionally, MacQueen Emergency, a division of MacQueen Equipment, is one of the largest fire truck dealers and emergency equipment suppliers in the U.S., covering a seven-state territory: Illinois, Indiana, Minnesota, Missouri, Nebraska, North Dakota and South Dakota.

Bell Equipment will continue to serve contractor and municipal markets in Michigan and Ohio, representing brands such as Elgin street sweepers (Michigan only), Heil waste trucks, Schaefer waste carts, Epoke snow equipment, Titan leaf vacs, SetCom communication tools, and Trackless municipal tractors.

MacQueen Equipment has elected to keep the Bell Equipment name as a signifier of the company’s seventy-year legacy in these regions.


“I’m incredibly proud of what my family’s company has accomplished in Michigan and Ohio,” said Jimmy Bell, President of Bell Equipment. “I know that MacQueen Equipment is a good match for the way we do business—the people, the products, and the integrity factor. I feel confident Bell’s employees and customers are in good hands.”

MacQueen Equipment is currently headquartered in St. Paul, Minn. and led by CEO Dan Gage.

“I have a long history with the Bell family,” said Gage, “So this acquisition is a natural fit. We know the business model better than anyone, and we are already seeing impressive synergies between Bell and our MacQueen locations. Merging these two longstanding companies will no doubt result in a better customer experience across our territories.”

MacQueen Equipment is known for its versatile equipment portfolio, large-scale parts inventory, hands-on operator training and multi-state service network.

About MacQueen Group

The MacQueen Group offers a mix of municipal, fire and safe dig equipment including street sweepers, sewer cleaners, refuse trucks, snow removal equipment, fire trucks, and vacuum excavators. MacQueen has thirteen locations in the upper Midwest with its headquarters in St. Paul, Minnesota. In addition to sales, MacQueen offers quality support by offering a large parts inventory, local service centers, mobile service capabilities, and specialized operator training. For more:

About Rotunda Capital

Rotunda Capital Partners is a private equity firm that invests equity capital in established, lower middle market companies. Rotunda partners with management to build data-driven growth platforms within its targeted sectors, including value-added distribution, asset light logistics and industrial/business services. Founded in 2009, the firm has a long history of helping management teams achieve their goals for growth. The Rotunda team actively provides guidance and draws on deep industry and financial relationships to contribute to the successful execution of Rotunda’s companies’ strategic plans. For more, visit

Media inquiries

Libby Brandl, Marketing Communications Specialist – MacQueen Group
651-523-1103 |